ENGLEWOOD CLIFFS, N.J., Feb. 9, 2023 /PRNewswire/ — High media executives Carey Witmer, Susan Parkes, and Amanda Dameron have joined a360media, accelerate360’s media arm, as the corporate focuses on enriched content material, digital innovation, and strategic partnerships surrounding its portfolio of Movie star, Leisure and Ladies’s Life-style manufacturers and increasing its bookazine enterprise.
“The media panorama, together with the standard newsstand, is altering and we intend to steer the evolution by staying laser-focused on the patron by means of content material, innovation, and partnerships,” stated a360media President & Chief Media Officer Doug Olson. “These appointments will guarantee excellence as we serve the newest tradition and content material to hundreds of thousands of shoppers with a refined go-to market technique that higher serves our promoting companions and the better market.”
Carey Witmer joins the a360media staff as EVP & Chief Income Officer. Reporting to Doug Olson, she’s going to oversee income for all a360media manufacturers. She has a rare observe file for constructing high-performing gross sales and advertising groups, persistently delivering outcomes and modern enterprise options for greater than 30 years. Most lately, she led PEOPLE Leisure Group together with PEOPLE, Leisure Weekly and PEOPLE En Español.
As SVP Advertising and marketing, Susan Parkes will oversee advertising and occasions for all a360media manufacturers and can report back to Witmer. A senior chief of built-in advertising options and an skilled builder of strategic partnerships, she made a major impression on the PEOPLE model throughout all promoting classes and has experience in growing first-to-market shopper partnerships together with a deep understanding of built-in programing.
Underscoring a360media’s emphasis on high quality content material, Amanda Dameron has been tapped as Chief Content material Officer in a newly created management function reporting to Olson the place she’s going to oversee journal and digital content material era actions. Her deep data and expertise as an Editor in Chief and government chief for a number of the business’s most profitable built-in manufacturers shall be extremely priceless throughout all of a360media’s manufacturers and platforms. Dameron and her groups have received quite a few awards for premium print and digital content material, producing modern multi-format packages distributed throughout newsstands, social platforms, and streaming networks.
a360media’s media portfolio, which incorporates the marquee Us Weekly and different Movie star and Ladies’s Life-style manufacturers is targeted on quickly rising throughout digital channels, offering distinctive and focused viewers engagement alternatives. a360media additionally publishes greater than 450 particular curiosity magazines a yr interesting to the energetic curiosity of fanatic teams. Particular curiosity magazines are the fastest-growing class within the section and account for a rising portion of a360media’s retail gross sales.
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About a360media
accelerate360’s media group, a360media, consists of well-known Movie star & Leisure and Ladies’s Life-style manufacturers, participating hundreds of thousands of shoppers month-to-month throughout multichannel platforms together with digital, journal, and social media channels.
SOURCE Accelerate360
